You Can Count on Morrison to Reduce Equipment Downtime

What does equipment downtime mean to your business? Lost production? Overhead costs? Lost opportunities? Stress? We know, when it comes to keeping your business moving forward, you need more than a forklift dealer. You need a partner.

Providing reliable, timely, professional service to our customers is our priority. It’s not a sideline, it’s our core business.

Full-Time Technical Communicators

We employ two full time technical communicators with a combined 70 years of forklift repair experience. Their job is to manage difficult repairs that inevitably come about. If technicians have not made progress on a repair, they are to stop their timecard and contact a master technician. The tablets allow the technician to video chat, send images, etc. and ensure that we properly diagnose.


A helpful, resourceful Morrison service professional is just a phone call away! Number will route to the Morrison office near you.

Schedule Service

Minutes Away Service

Minutes Away Service is our motto and our approach to getting your equipment up and running as quickly as possible. With 11 full service branches throughout Michigan and Northern Indiana, we are just minutes away!

Right Location, Right Time

Live GPS tracking of our service fleet allows each of our service departments to deploy technicians to the right locations at the right times by dispatching technicians already in your area to your location.

Sign Off On Repairs in Real Time

With our new tablet system, customers now sign off on repairs in real time. Customer team members will review the write up of work performed and it will be instantaneously emailed to their team.

We Come Prepared

While we can’t predict every repair, each of the Morrison fleet of over 180 service vehicles is fully equipped with a full line of parts and diagnostic testing equipment necessary to eliminate time-consuming trouble shooting.

Virtual Forklift arising from a tablet. Text says The Morrison SA

Systems Analysis™

Planned Maintenance on Steroids.

The Morrison SA program provides the most comprehensive and cost-effective planned maintenance program available. Fully customized to your application and usage, the SA eliminates over or under maintenance and heads off costly repairs and downtime.

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People excited. Text says No spiking maintenance costs. Zero Surprises.

Total Maintenance and Repair

Zero Surprises.

Total Maintenance and Repair lets you focus on your core business by completely taking your company out of the lift truck maintenance business. As a result, you reduce payroll and insurance expenses, training of mechanics and maintenance scheduling. You also save on capital in tooling requirements and parts inventories. You know your budget. And you reduce risk

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Computer showing Maintenance Logistics Fleet Reporting Screen

Fleet Management

Let Metrics Drive Efficiency.

Managing multiple forklifts in one or various facilities is a challenge for even the most organized operations managers. Have you ever tried to calculate your annual equipment maintenance expenses? Do you have a system to collect that data on your fleet?

Morrison’s Maintenance Logistics:MX online program is a free, easy-to-use, customized fleet metrics program we created to help you manage your fleet.

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Morrison Mobile Tire Press Truck

Mobile Tire Press Service

Hassle Free.

As the largest provider of forklift tires in the Midwest, we understand replacing tires can be a major inconvenience and a disruption to your production. That is why we are happy to bring our method of replacing tires right to your door via one of our Tire Press Trucks. So, when unplanned tire problems occur, give us a call. A Morrison professional will be taking care of your tire problem on-site, hassle-free, in no time flat.

That's us helping you press on with business!